MONORETO - THE BLOCKCHAIN SOCIAL NETWORK

Data for January 2018 shows that 2.5 billion people on Earth use social networks every day and post a variety of content ranging from text and photographs to comments and likes.
Social network users can be sorted into three categories:
• Professional bloggers, opinion makers, photographers (when creation of content is a source of professional income)
• Regular users who post quality content but don’t have the opportunity to monetize it
• Regular users who do not create quality content (or any content at all) but make use of someone else’s product (photographs, posts, comments) Only a small percentage of users,those included in the first category, are able to monetize their publications by cooperating with brands and companies that promote their services.
A significant number of social network users that create high quality and popular content don’t have the opportunity to make money from it (the second category). What happens is that the content earns money for the companies that own the social networks as opposed to the creators themselves.
This is how Facebook’s market value has reached $350 billion to date and continues to grow first and foremost because of user content. The overwhelming number of social media users is the audience (the third category).
They usually do not create their own content but actively use social networks, ranking and commenting on content posted by others and also communicating with each other.
This is the audience that create the added value of a social network as a product.

Description of Problems for Social Network Users
The biggest problem of existing social networks is their “ungratefulness” for the efforts made by ordinary users that create content.
On existing social networks like Instagram, Facebook, Reddit, Twitter, VK, and many others, users generate quality and unique content without any compensation atall. No users of these popular social networks get rewarded for their content by the network or other users. Monetization of content through advertising is usually done by hyped bloggers and photographers who decide which advertisers to cooperate with as well as new authors who advertise questionable goods and services to earn money.
The structure of most social networks does not value the idea of likes as promotion of the content’s author. This leads users to like things even when they don’t really like the photo or video and also like things for the sake of attracting new followers. But even if the like is legitimate, it still doesn’t bring direct benefit to the author.
Looking at this perspective as to why you can pay to like a content
We are developing a lot of mechanisms to motivate liking. The basic are:
– when you put likes you also promote your own account in the newsfeed (along with accounts that receive many likes);
– if you put many likes you can get a part of Monoreto's weekly profit;
– by liking photos, you participate in forecast competitions. Like photos with a certain hashtag or from a certain category, and if they get the majority of votes (likes) you win and get prizes – when you put many likes, you have a high rank and everyone see it;
– when you like projects in Monoreto Investment (crowdfunding), you can get some benefits from it (i.e. being among the first who get the product, visiting this project events as VIP or whatever else)

What the project is about
Each of these user categories needs to have several important psychological and economic attributes:
• Creative fulfillment
• Compassion
• Recognition of talent and profes sional skills
• Earning income
Our product has been designed to solve the problems had by all three social network user categories. The Monoreto team offers an innovative platform that help all its users earn from using it.
Monoreto is a blockchain-based social network where everyone can get rewards for their unique content. How? It’s all very simple. Every like will bring the creator of the photo or video liked at least 5 cents in Monoreto tokens. Professional bloggers will easily be able to join our social network and earn additional money and users who create quality content but have not received any monetary reward for it can start getting a regular monthly income. Monoreto encourages people to create quality photo and video content and enables talented users to earn from what they produce and be motivated to create more.
The most popular content will be highlighted in the Monoreto news feed and allow content authors to expand their audience. Monoreto will help raise funds for charity. For the first time, likes can end up helping save someone’s life or make their dreams come true! The platform can also help raise money to implement business ideas.
Our team is also developing a mechanism for Monoreto users to easily publish their Monoreto content on other social networks (Instagram, Facebook, etc.) with a single click. We understand that it’s hard to abandon other social networks. That’s why we are trying to simplify this process as much as possible and create additional value through income generation.

Why Monoreto Different With Other Social Network?
Every Monoreto user will get the opportunity to earn money for managing his personal account. Posting quality photo and video content will allow users to earn cash rewards along with likes from followers and other people. Users will also be able to rate other content with the help of likes if this will promote their accounts in the newsfeed. This will lead to posts getting more likes from the same users. Unlike most other social networks, Monoreto will see winners among not only those who gain popularity but also among those who are sincerely ready to support authors of quality content.

Development Plan for the Platform
A bonus for the first 500,000 users of Monoreto in the amount of 23% of the total pool of MON tokens is planned as part of the initial launch of the social network in order to stimulate development of the platform. Our team will continue improving mechanisms used for direct advertising and the smart feed where direct marketing is developed. This part of the platform is oriented towards working with large suppliers of advertising services. After the initial market is created, continued marketing efforts will be directed at a steady increase in the number of participants in the ecosystem.
Fundraising Campaign and Token Distribution Fundraising Campaign Plan The Monoreto development team is currently working on the platform and preparing a fundraising campaign. The MNR app token will be released under the ERC-20 standard with limited release in order to hold the fundraising campaign. Distribution of tokens will be done by a smart contract. Raised funds will be used to launch the platform and to develop it further, to finance advertising and marketing, and to regulate the platform’s operation.

ICO and TOKEN DETAILS

Token Ticket MNR
Pre-ICO start and finish dates 10 May 2018 – 10 June 2018
ICO start and finish dates 15 August 2018 – 30 September 2018
Token Supply No more than the hard cap
Our token MNR
MNR is ERC20-compliant app token with limited emission. Each Like promotes your account in the news feed along with popular ones. Besides, you can pay by MNR for advertising on the platform. The possibility of convertation of MNR to internal tokens MON in equal proportions after the launch of the platform is under consideration.

Token Info
Token | MNR
Platform | Ethereum
Type | ERC20
PreICO price | 1 MNR = 0.025 USD
Price in ICO | 1 MNR = 0.05 USD
Investment info
Min. investment | 0.1 ETH
Accepting | ETH
Distributed in ICO | 63%
Soft cap | 200,000 USD
Hard cap | 800,000 USD
BONUS
Pre-ICO bonus - 50% (10.05 -10.06)
ICO bonuses - up to 20% (15.08 - 30.09):
15.08 - 20%
16.08 - 17.08 - 15%
18.08 - 28.08 - 10%
29.08 - 10.09 - 5%
11.09 - 30.09 - 0%
Tokens for sale | 500,000,000

TOKENS DISTRIBUTION